NFHS, PlayOn! Sports Officially Launch NFHS Network

Indianapolis, IN
August 20, 2013

The National Federation of State High School Associations (NFHS) and PlayOn! Sports (PlayOn) today announce the official launch of the NFHS Network, an all-digital network that will expand coverage of high school sports and performing arts events through the Internet at NFHSnetwork.com

With coverage of boys and girls sports and activities initially in at least 28 states during the 2013-14 school year, the NFHS Network becomes the largest aggregated destination for coverage of high school sports in the country. Through a subscription-based digital service available at NFHSnetwork.com, more students, parents and fans will be able to watch high school sports than ever before.

NFHS member associations in the following states have finalized agreements and will be a part of the NFHS Network as the 2013-14 season begins: Alabama, Arizona, Arkansas, Colorado, Connecticut, Delaware, Florida, Georgia, Maine, Massachusetts, Michigan, Mississippi, Montana, Nebraska, Nevada, New Hampshire, New Mexico, North Dakota, Oregon, Pennsylvania, Rhode Island, South Carolina, Vermont, Virginia, Washington, West Virginia, Wisconsin and Wyoming.

In addition, member associations in a number of other states are close to completing agreements and are expected to join the NFHS Network soon. “We believe this is one of the greatest opportunities in the 94-year history of the NFHS as we are able to take advantage of new technology and showcase high school sports and performing arts on a national scale,” said Bob Gardner, NFHS executive director. “We are excited to provide viewership opportunities for fans of high school sports that have never existed before. The NFHS Network will help showcase our primary mission of expanding participation and opportunities for involvement in education-based interscholastic sports and performing arts activities.”

Postseason games in all sports sponsored by states in the NFHS Network will be available online on the Network, except for select championship events for which state associations have existing television contracts with other media partners. Viewing opportunities for NFHS Network events will be posted in the coming months at NFHSnetwork.com

The NFHS Network will build on the past success of PlayOn’s high-quality coverage of high school sports at the state level. PlayOn currently streams nearly 30,000 events per school year and has worked with 32 state associations and sections in 26 states.

“Teaming up with the NFHS is a natural progression to build a truly national high school sports platform while honoring the local communities that support them,” said David Rudolph, PlayOn! Sports chief executive officer. “Our mission is to serve the current and future generations of student-athletes, support and encourage their participation and make their performances accessible to their friends, family and fans on every media platform they use.”

The NFHS Network is a joint venture between the NFHS and PlayOn! Sports and will be governed and overseen by a combination of NFHS and PlayOn executives. “Ultimately, we want to make the NFHS Network the most treasured and trusted source for high school athletics,” Gardner said.

About the National Federation of State High School Associations (NFHS)

The NFHS, based in Indianapolis, Indiana, is the national leadership organization for high school sports and performing arts activities. Since 1920, the NFHS has led the development of education-based interscholastic sports and performing arts activities that help students succeed in their lives. The NFHS sets direction for the future by building awareness and support, improving the participation experience, establishing consistent standards and rules for competition, and helping those who oversee high school sports and activities. The NFHS writes playing rules for 16 sports for boys and girls at the high school level. Through its 50 member state associations and the District of Columbia, the NFHS reaches more than 19,000 high schools and 11 million participants in high school activity programs, including more than 7.6 million in high school sports. As the recognized national authority on interscholastic activity programs, the NFHS conducts national meetings; sanctions interstate events; offers online publications and services for high school coaches and officials; sponsors professional organizations for high school coaches, officials, speech and debate coaches, and music adjudicators; serves as the national source for interscholastic coach training; and serves as a national information resource of interscholastic athletics and activities. For more information, visit the NFHS Web site at www.nfhs.org.

About the NFHS Network

The NFHS Network captures the passion, pride, and energy of the high school experience by delivering live high school sports and events to family members and fans whenever they want, wherever they are.

The NFHS Network celebrates and showcases the unique accomplishments of students, whether they are a student-athlete participating in the 27 different sports covered by the Network, or one of the student broadcasters from schools around the country that produce events through the School Broadcast Program.

All NFHS Network events are available online at NFHSnetwork.com. Follow the NFHS Network on Facebook, Twitter, YouTube and Instagram at @NFHSnetwork for the latest news and event information.

The NFHS Network is a joint venture among the National Federation of State High School Associations (NFHS), its member state associations and PlayOn! Sports. The NFHS is located in Indianapolis, Indiana and is the national leadership organization for high school sports and performing arts activities. PlayOn! Sports is based in Atlanta, Georgia and is the nation’s largest high school sports media company.

About PlayOn! Sports

PlayOn! Sports is the largest rights holder, producer, and aggregator of high school sports events distributed across television, the Internet, and IP-video enabled mobile devices. By combining State Athletic Associations' postseason content with the regular season events of member schools, PlayOn provides marketers with a unique multi-media platform solution to reach teens, young adults and families. PlayOn is headquartered in Atlanta, Ga., with offices in the Southeast and Midwest.

For more information, contact PlayOn! Sports at info@playonsports.com, or visit PlayOnSports.com

Media contact:

LeAnn Boucher


Trilucent Group
404.932.8677
leann@trilucentgroup.com